MD MATCHUP DRIVING MORE PATIENTS TO MORE OF YOUR PROVIDERS
Innovation has always been at the heart of the healthcare industry. The ways we diagnose, treat and cure are constantly shifting. But, for all the industry’s evolutions, there is one thing that hasn’t changed – the way organizations go about connecting their providers with new patients. Antiquated find-a-doc tools remain the dominant source in search. While that kind of tool might be able to offer the consumer a potential provider, it does not create a connection or demonstrate why they would be the right fit.