How 5 SMEs chose scalable CRM adapted to their needs

How 5 SMEs chose scalable CRM adapted to their needs

Your CRM should not only be fast and easy to use, but also scalable.

You’re faced with a dilemma:

Optimize for what? Speed? Scalability?

It’s a false dilemma.

One doesn’t preclude the other. You can think about the moment without neglecting your long-term outlook.

“When I think about the time I worked in sales without a CRM, I break out in a cold sweat,” said Travis Whitaker, CEO of MedLogiq, a medical equipment company. “It’s the first thing I log into in the morning. It’s how I put my customers first.”

Small and midsize businesses like his use customer relationship management (CRM) software to create a single source of truth, gain faster insights, and make informed decisions. It’s the engine of their success.

With so many CRMs out there, it can be tricky to make the right choice. Discover the experiences and advice of five companies that found a CRM that was right for them, capable of combining speed and scalability. Discover how they said goodbye to disconnected data, simplified their processes, closed gaps and laid the foundation for sustainable growth, without wasting time getting started.

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